So the entire Caesar's Bay parking lot was filled at 4am this morning. That is a lot of cars in a parking lot. The line started at Toys R Us and wound past Modell's just to get into Best Buy - Wow. Consumerism at it's finest. It makes you think what it's all about - work to live or live to work? This is a question that I've been struggling with lately - I am in the unique position of being able to meet many different people from different backgrounds - each with a unique perspective on what motivates them to wake up every day. When you are selling something, no matter what it is, you have a responsibility to make sure it's the best that it can be. Just like friends, why would you want to socialize with someone that upsets you, sucks the good energy out of you or just wears you down? You wouldn't. (Unless they had a really nice sailboat on the Riviera or something similar) but I digress. So when someone enters an establishment, so many things are going on at once, it's easy to miss them. From the way the doors look and open to the materials you choose for the door handle - It's started. When you enter an establishment it could be big, small, bright, dark, loud, soft, luxurious, medieval, etc. You have one chance at that first impression - get it right. So pay attention to the details about everything. Greetings, service, product - ask yourself if this customer is going to come back. If you don't think so, correct it before they leave. As you talk to more customers, the working thing crosses over into the living and you can connect with people on a whole new level - one that makes for a symbiotic lasting relationship between the customer and the creator. I would like to see more people pay attention to their lives and how communicating with others will enhance their own lives, making for a fuller more rewarding experience each and every.